While not offensively bad, The Campaign is a largely flat experience which boasts almost no genuine laughs. Of course, in the past Jay Roach has proved himself to be a solid comic director (having helmed the likes of Austin Powers and Meet The Parents), but his latest offering is often broad and consistently squanders its potential. In short, it’s the sort of comedy which thinks punching babies and dogs in the face is funny.
Plot-wise, Will Ferrell’s long-running congressman receives his first genuine electoral challenge in years from Zach Galifianakis’ camp local Marty Huggins, and the film basically plays out as a series of one-upmanship and mud-slinging between the two. In fairness, a few moments border on amusing (the potential adverts proposed to Cam by his team) and Dylan McDermott is superb as Marty’s ferocious campaign manager (superb enough that he belongs in a better comedy), but apart from that this is one for fans of Will or Zach only.